Aimed at modern day Cinderellas with a penchant for sweet kicks, adidas Originals is giving away brand new pairs of sneakers at select stores across the nation. The twist? The shoes are hidden, so if your one for a scavenger hunt, and once found the shoes fit you, then the laced prize is yours for the taking.
Every Thursday, Friday and Saturday from now until the11th of September, adidas will be hiding brand new sneakers in their participating stores, with clues and details listed daily on their Facebook and Twitter pages.
Once fans know the details of where and when to go, all they have to do is turn up to the participating store at the right time. If they fit the size of shoe that is being given away that day then they get to keep them. But with limited pairs on offer each day, it’s first in, first served, so be sure to get in quick.
The promotion is part of the label’s Street Party campaign starring cooler than thou celebs and models including Agyness Deyn, Daft Punk, David Beckham, Snoop Dogg, and Tallulah Morton.