At some point, most Australians have probably kicked around in a pair of Volleys, but lately, the brand has been doing a bit of building work, parlaying their 'anti-fashion icon' status into something a little bit more premium. They did it this summer with the launch of a sodapop range of pastel coloured kicks for the girls, and for 2012 they've stepped it up even more, with a stylish campaign shot by Chris Jeney and styled by Clementine O'Hara that features twenty-something hipster babes lounging around a sun-soaked backyard in their Volley OC and Volley SS shoes.
Looks like a decent way to spend the warmer months to us.