Sambag Australian Ballet Ambassador Project
Sambag has recently partnered with The Australian Ballet to create its Swan Lake Limited Edition Project—a capsule collection of six ballet flats inspired by Swan Lake and made in collaboration with six inspiring and influential woman.
The collection features contributions from Australian actors Rachel Griffith, Emma Lung and Alyssa McClelland, former Australian Ballet principal artist Lynette Wills, celebrity fitness trainer Amelia Burton and FabSugar editor Alison Parr.
The collaboration continues Sambag’s partnership with The Australian Ballet; Sambag has already acted as Pointe Shoe Partner of the company for over a year. Significantly, ten percent of profit generated from the sales of the Swan Lake collection will be donated to The Australian Ballet’s Point Shoe Fund, which assists in providing shoes for dancers (significantly, The Australian Ballet uses up to 100 pairs of pointe shoes per week).
Click through our gallery to see the beautifully understated campaign images, with photography by Stephen Ward.