Butter/London believes in rock ‘n’ roll, Great Britain, fashion and “colour not carcinogens”. The forward-thinking company, whose range of nail lacquers and treatments are now available in Australia, is a self-proclaimed 3 Free company. Meaning, they proudly manufacture non-toxic products free of chemicals - Formaldehyde, Toluene and DBP (Dibutyl Phthalate) to be precise - linked to cancer, birth defects, neurological damage, and other illnesses with alarming consequences.

By omitting the chemicals allegedly used by other, more established brands, it’s only natural one might assume butter/LONDON in turn sacrificed effective formulas and exciting colour palettes as well.

But nothing could be further from the truth.

Just ask Kate Moss, Mandy Moore or Rihanna; they are all fans of the 45 shade range reinforced by herb and vitamin-infused before and after treatments such as Horse Power for rejuvenating nails, Handbag Holiday for nourishing cuticles, a quick-dry topcoat called Hardware and a ridge-filler by the name of Nail Foundation. Available in selected stores and online at www.stylepatisserie.com
Butter/LONDON is sure to be a big hit among the health and fashion conscious. You know, that once rare breed now seen swarming the floors of department stores in search of safe products that deliver.