If there is one ad that is both annoying and creeping me out right now it’s this one.


I don’t really understand what Spring Valley, or in fact, the dudes at George Patterson Y&R are trying to say.

That instead of going out and getting on the turps that blokes should drink juice in pretty bottles, therefore avoiding sex with transvestite bikers, of which I hear there is a real glut?

Do pubs even stock Spring Valley? Doubt it.

My “sensible” (I imagine) is more like a parking police person crossed with that bushy bearded librarian at Sydney Uni who has worked there for at least the last 15 years, NOT a scrotum cross-bred with a tongue.

My boyfriend has named his Sensible, The TongueWang. How sensible is that?

I have a feeling that this sensible is actually the tongue that escaped from that guys mouth and went across the road to the party in the Extra Dry ad a few years ago.

So, being the procrastinator that I am I went to Save Your Sensible and got further confused as to whether this seriously was all just a way to try and sell me juice. It’s actually a handy way of understanding the Freudian concept of the Super-ego. And wasting some time adding another completely useless facebook application.