Amnesty International - you are powerful

Tuesday, January 13, 2009

Kim Gehrig, director of Wiley's "Cash in Your Pocket" and Santogold's "Lights Out" clips, has helmed a powerful spot for Amnesty International to mark the 60th anniversary of the Universal Declaration of Human Rights.

Using slick digital compositing, contributed by four big FX houses in London, the ad seamlessly places typical British civilians into war torn situations (not the ones on British streets when the pubs shut - the international ones you see on the news).

REM topped it all off by contributing "Until The Day is Done" from their current album, Accelerate.

If you can't possibly fit an international intervention into your busy diary this week, you can easily donate to Amnesty here instead.