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Nicki Minaj’s new perfume commercial

Nicki Minaj’s new perfume commercial

In the new commercial for her debut perfume, Pink Friday, Nicki Minaj plays up to the Disney-princess-gone-bad image for which she’s become so well known. As per usual with Miss Minaj, the clip is super fun in its totally over the top aesthetic and unapologetically kitsch feel, which this time become manifest in an explosion of pink, black, glimmering lights and lots of sparkle. Delightful.

You can watch the video below, which inevitably links through to a string of YouTube fan reviews (seriously, WHAT is with the shape of that bottle?!) No word yet on the scent, but given the video, we’re willing to wager it's quite strong and PROBABLY smells like roses.